The Success Story of CRED
how cred become $2 billion dollar company in 2 years About CRED Established in 2018, CRED is a members-only application which facilitates its users with exclusive rewards for paying their credit card bills. The platform has been established with the purpose of making credit card bill payments easier and to offer the users rewards upon timely payments. The application functions in a simple manner. It requires them to give their phone number to inspect their credit score through Cibil, CRIF and Experian. If a user’s credit score is 750 or higher, they are granted access to the CRED app or else they are put on the waitlist. The app examines all the credit cards linked to the user’s phone number and adds them to the app. Every time the user pays their credit card bills they are credited with CRED coins which can be burned in exchange for exclusive partner deals across a variety of lifestyle categories. These coins can then b...